Really interesting frame for what works.  TThe phrase  "clear, unambiguous intention"caught my eye. This strikes at both the personal and organizational intent people gravitate to. Again, a great way to frame it.

I do wonder if the delayed feedback loop in people (vs the horses) is one of the reasons the behavior are not learned as they could be. I don't think people could argue the frame but rather their ability to sustain is what people are looking for. Makes me wonder if we need to talk about small wins as we train our current and future leaders. They could be doing the right things but lack the staying power that is reinforced in any obvious way. Just a thought.