Great article, Teri.  For me the most critical pieces are knowing your audience well, and connecting with your heart (emotion), which for me is part of self-awareness.  Remaining true to your values always allows you to speak with passion and your intent becomes clear to those you lead, and to those you follow.

This leads me to think about whether this is persuasion, or is it being authentically who you are?  Or are you capable of persuading just because you are in integrity with yourself, genuinely caring about the people you interact with.

Something to ponder today, eh?

Georgia