Note: The original title of this post was "You Can't Fake Authenticity." My good friend Jacqui Barrett-Poindexter (<a href="http://leadchangegroup.com/members/valueintowords/" rel="nofollow"><a href="http://leadchangegroup.com/members/valueintowords/" rel="nofollow">@ValueIntoWords</a></a>) tweeted it out along with "The Value of Being Active in Social Media." I loved it, and for this re-post changed the title accordingly.

Thanks to Jacqui for creating this new title, which I feel is much more descriptive of what Ron and I intended with this post!

<a href="http://leadchangegroup.com/members/heatherecoleman/" rel="nofollow"><a href="http://leadchangegroup.com/members/heatherecoleman/" rel="nofollow">@HeatherEColeman</a></a>