Hi Karin. What a great post and timely for me. Thank you for both encouraging us to promote the value we have to offer and do it in a character-based way.

This is my favorite tip: "Help them clarify their vision based on their scene, not what you’ve got to give." Strong professionals do not force their pet model or program to fit the client's situation.

"Don’t sell past the close." - I had the experience of someone doing this while selling to me recently. He talked me out of several hundred dollars of service/product. I found it perplexing. AND, thank you for the reminder for myself.

Great post today, Karin. Thanks again. And BTW, you have a snazzy website!